Wednesday, September 17, 2014

This Crazy Zumba Ad Will Make You a Convert http://ift.tt/XhSGC5


Would you bust a move in a business meeting? At a mattress store? Probably not, but Zumba's energizing new video celebrates the fact that everyone deserves to dance out their feelings every once in a while. The dance-fitness company enlisted the help of creative agency 180LA for its first ad campaign, which centers on the theme "let it move you." While you may not actually be dancing in the street anytime soon, the ad encourages you to transform your workout into something fun, an idea we can totally get behind. Convinced? Try our at-home 10-minute Zumba workout video.






from POPSUGAR Fitness http://ift.tt/1DjODGF

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